Thought leaders are individuals or companies whose customers, prospects, peers and other stakeholders recognize as a foremost authority in a selected field of expertise. Their position isn’t determined by their resume or alma mater. Instead thought leadership is demonstrated through the actionable insights and real-world expertise they provide to their marketplaces.
Helping clients achieve thought leader status has been our purpose for nearly 25 years. Here are just a few thought leaders that we would like to recognize.
Thought Leaders in Action
- Moon Chakraborty is an experienced technical lead and results-driven solution architect. Her experience includes a history of successful project implementations in multiple countries. In her article, Seven ”Must Have” Capabilities for Customer Service Applications, published at CRM Xchange, she captures the essentials that bring the best customer service experiences to life. CRM Xchange is the premiere platform for information that helps companies improve customer care in general and the customer experience specifically.
- Mark Marone, Ph.D., is the director of research and thought leadership for Dale Carnegie & Associates. He is responsible for developing research-based content to build the organization’s brand and support business development globally. His article, Working Arm in Arm, appeared in Chief Learning Officer, a highly-respected publication in the learning and development space. In this article, Mark shows readers how to understand the impact of AI on the workforce today.
- AXYZ International is a leading global manufacturer of CNC router and knife systems. The case study, Working Together to Achieve Marketing Goals, AXYZ International narrates an impressive success story experienced by one of the company’s many satisfied customers. This thought leadership piece, while not published by an outside source, demonstrates to prospective clients that AXYZ is capable of addressing the needs and challenges of the marketplace.
- BHDP Architecture is a design industry leader that integrates applied research in their current projects whenever possible. In the 10-page white paper What Does Privacy Mean to the Future of Workspace Design? BHDP showcases its expertise through the history of workplace design and a study on how privacy affects workers’ happiness, productivity and behavior. Another piece that is published internally, this white paper has been repurposed into blogs and articles to reinforce the thought leadership of the authors.
- Dheeraj Nallagatla, is the founder of Dataflix. This software company focuses on emerging technologies and delivering data, analytics, AI and RPA solutions that drive growth and opportunities. He wrote The Top 10 Trends in Data Analytics, an article that appeared in Industry Today. Industry Today is a digital platform that reaches and serves decision makers and buyers in the manufacturing industry and beyond.
- Dr. Erica Miller has a Ph.D. in clinical psychology and is the CEO of Miller Properties in Austin, Texas. She also is an inspirational speaker and international best-selling author of Chronologically Gifted—Aging with Gusto. In a recent speech, “Don’t Tell Me I Can’t Do It” to Fearless Women in Dublin, Ireland, she was the only one of 12 speakers to receive a standing ovation. In addition to her many published articles, her ongoing international public speaking engagements demonstrate Dr. Miller’s thought leadership skills as well.
Stand Out From the Crowd
To learn about how thought leadership can help your company stand out from the crowd, build brand awareness, enhance credibility and drive long-term organizational success, check out our white paper “Key Trends in Marketing: Thought Leadership.”